Sage Strategic Marketing | PR for Beginners Package

“Sage Strategic Marketing has been a terrific partner for our annual Enterprise Awards Gala. Jennifer Guinan is an extremely talented writer and a master message developer, and she does the hard work to understand our audience and our award-winning companies.”

Rob McCord

Chairman of the Board Eastern Technology Council

Public relations can be daunting for a new company. How does you target the media? How do you write a press release that a journalist might find interesting? What makes a good pitch? What is the process? And why bother? Public relations is an extremely effective marketing tool if done correctly. Let Sage Strategic Marketing walk you through your PR campaign. We’ll set up strategies to deliver a compelling story to your target media and develop long-term, valuable media relationships.

Deliverables

For the PR for Beginners Package, Sage Strategic Marketing will deliver:

A public relations audit
A PR workshop to focus on goals, positioning, and messaging
A written PR campaign strategy including positioning
A PR roadmap and timeline
12 additional hours of implementation effort, focusing on media list development, pitch development, and press release development (additional hours available)

For more information on any of our packages or to discuss your unique project, please contact us.

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